Friday, September 30, 2011
My experiance with discussing the Oscar Grant Shooting incident
I thought that it was interesting to see everybody's take on the subject. It's always nice to get other people's opinions and see their view. Discussions are always helpful in that sense. They allow you to touch base with the topic from a view different that what you may have already started with. Discussions mostly seem to be opinion, which is there is nothing wrong with. You must know when to separate one's opinion from actual fact. Otherwise this was a good experience. I have done many other online discussions for other classes and I have noticed that they really help you to grasp the subject and its content.
Friday, September 23, 2011
"How cellphones, Twitter and Facebook can make history."
"How cellphones, Twitter and Facebook can make history."
I think Shirky gives great examples of how quickly and easily information can travel with the use of cellphones, Twitter, Facebook and other media sites. He used the earthquake in japan as an example. The fact that Americans were able to find out about the earthquake as a public before the National Geologic society is just completely crazy. It really shows you how quickly things can happen and how careful we need to be while using these forms of media.
I think Shirky gives great examples of how quickly and easily information can travel with the use of cellphones, Twitter, Facebook and other media sites. He used the earthquake in japan as an example. The fact that Americans were able to find out about the earthquake as a public before the National Geologic society is just completely crazy. It really shows you how quickly things can happen and how careful we need to be while using these forms of media.
Thursday, September 15, 2011
Covergence Culture
Henry Jenkins Interview Link # 1
In this short first interview Henry Jenkins a Media scholar, professor at MIT and author of many media related books discusses and explains Participatory culture, Convergence media and mass collaboration. Beginning with Participatory culture, Jenkins explains that everyone is potentially the producer of media as well as the consumer which allows for mutual satisfaction between the producer and the consumers. This is process that has been dates back at least two hundreds years. Collective intelligence is another topic that had been brought up by Jenkins. Collective intelligence is based on the notion of a liberation where as we pool our knowledge and work together to solve a problem and reach the desired solution. This fundamental theory is separate from the wisdom of crowds but unfortunately these two opposite theories can often be paired together by unknowing professionals. Wikipedia is not a product it is a process of collective intelligence because it collects information and eventually all information will be correct as more people begin to share their input. Wikipedia and Britannica may appear similar but are very different. Wikipedia is seen as a process where as Britannica is seen as a product. Search engines such as Google and Dig are the opposite because they take the average answer to a question which allows more accuracy. Our world is moving more towards a collective intelligence because eventually the benefits will outweigh the disadvantages. Media is everywhere we go and it is very hard to find a place
Henry Jenkins #2
Henry Jenkins a professor at MIT, media scholar and author of many media related books discusses the new media landscape. He explains that we are always at a constant transition of media. As one media is created another is left in the dust. Media is always changing because we as the consumer are always looking for something new and more intriguing. Convergence culture can be explained as a world where every story, brand, image, sound and relationship spreads itself out across the maximum amount of media channels. Everyone who uses media adds their input whether they realize it or not. We are developing technologies around collective intelligence which allows government produced data to be more easily monitored.
Transmedia project is where the story or media is spread throughout a variety of media platforms. President Obama's campaign can be used as an example of a Transmedia Project. He used Facebook, Twitter, You Tube, text messaging and other types of media to reach everyone throughout the nation. The Transmedia Project allows more people to tell their stories allowing more diversity in the media. This just allows our populations to become more aware of each other, the different medias and gives us the chance to grow together and let technology evolve.
In this short first interview Henry Jenkins a Media scholar, professor at MIT and author of many media related books discusses and explains Participatory culture, Convergence media and mass collaboration. Beginning with Participatory culture, Jenkins explains that everyone is potentially the producer of media as well as the consumer which allows for mutual satisfaction between the producer and the consumers. This is process that has been dates back at least two hundreds years. Collective intelligence is another topic that had been brought up by Jenkins. Collective intelligence is based on the notion of a liberation where as we pool our knowledge and work together to solve a problem and reach the desired solution. This fundamental theory is separate from the wisdom of crowds but unfortunately these two opposite theories can often be paired together by unknowing professionals. Wikipedia is not a product it is a process of collective intelligence because it collects information and eventually all information will be correct as more people begin to share their input. Wikipedia and Britannica may appear similar but are very different. Wikipedia is seen as a process where as Britannica is seen as a product. Search engines such as Google and Dig are the opposite because they take the average answer to a question which allows more accuracy. Our world is moving more towards a collective intelligence because eventually the benefits will outweigh the disadvantages. Media is everywhere we go and it is very hard to find a place
Henry Jenkins #2
Henry Jenkins a professor at MIT, media scholar and author of many media related books discusses the new media landscape. He explains that we are always at a constant transition of media. As one media is created another is left in the dust. Media is always changing because we as the consumer are always looking for something new and more intriguing. Convergence culture can be explained as a world where every story, brand, image, sound and relationship spreads itself out across the maximum amount of media channels. Everyone who uses media adds their input whether they realize it or not. We are developing technologies around collective intelligence which allows government produced data to be more easily monitored.
Transmedia project is where the story or media is spread throughout a variety of media platforms. President Obama's campaign can be used as an example of a Transmedia Project. He used Facebook, Twitter, You Tube, text messaging and other types of media to reach everyone throughout the nation. The Transmedia Project allows more people to tell their stories allowing more diversity in the media. This just allows our populations to become more aware of each other, the different medias and gives us the chance to grow together and let technology evolve.
AP: The International Language of Journalism
AP style is a style of writing like none other. Nothing beats its consistency and ability to get one's point across clearly and efficiently. AP style was created by The Associated Press which is one of the world's oldest news services according to http://lcctorch.messageforums.net/topic31-the-basics-of-associated-press-style.html. It was created to standardize the important details of our lives from the simple things like street addresses to more complicated things like word usage, punctuations and grammar.
It is very important to follow AP style writing because it simply just makes everything that much easier for everyone. From the personal relations professionals to the editors and journalists it offers a standardized form of writing that gets the intended message out efficiently. According to Debbie Hilt the author of AP never goes out of style, editors and reporters can get anywhere from 10 to hundreds of press releases in about a day's time. Which sounds completely insane but it's true. With this amount of competition it is important that one uses AP style correctly otherwise all their hard work may be thrown out in a matter of seconds. AP never goes out of style
Knowing AP style can make your career as a pr professional much more enjoyable and much longer. It allows your work to have a much better chance at being published. Journalists are much more likely to look at a piece of your work when it is in AP style over any other format. This is true because most journalists are always facing huge time crunches. By formatting your press release into AP style you are saving them much needed time. AP style also increases your credibility as a pr professional. Most professionals will not look at your work unless you are willing and able to use AP style format correctly. AP style is just an important part of the job description which is impossible to get around. AP tips
AP style writing makes your news release and facts much more relevant because less time is used to go through, edit and reformat the writing. In most cases if AP style is done correctly it allows for fewer errors and enables the information to reach the audience more quickly. Since AP style is for the most part universal it allows very little room for error between the pr professional and the journalists. It just makes everyone's lives so much easier which is important to any journalist, client or pr professional.
Honestly if I were given an AP style quiz today, I would be in rough shape. I've only had this guide for about week and since then I have only used it a few times. Yes, I know this is no excuse. However as I have been writing this I have become more acquainted with this guide. At first it is a bit overwhelming but eventually I can see it being very simple. So at the end of this semester I think I'll be ready to take any AP style quiz that a future interview may contain.
It is very important to follow AP style writing because it simply just makes everything that much easier for everyone. From the personal relations professionals to the editors and journalists it offers a standardized form of writing that gets the intended message out efficiently. According to Debbie Hilt the author of AP never goes out of style, editors and reporters can get anywhere from 10 to hundreds of press releases in about a day's time. Which sounds completely insane but it's true. With this amount of competition it is important that one uses AP style correctly otherwise all their hard work may be thrown out in a matter of seconds. AP never goes out of style
Knowing AP style can make your career as a pr professional much more enjoyable and much longer. It allows your work to have a much better chance at being published. Journalists are much more likely to look at a piece of your work when it is in AP style over any other format. This is true because most journalists are always facing huge time crunches. By formatting your press release into AP style you are saving them much needed time. AP style also increases your credibility as a pr professional. Most professionals will not look at your work unless you are willing and able to use AP style format correctly. AP style is just an important part of the job description which is impossible to get around. AP tips
AP style writing makes your news release and facts much more relevant because less time is used to go through, edit and reformat the writing. In most cases if AP style is done correctly it allows for fewer errors and enables the information to reach the audience more quickly. Since AP style is for the most part universal it allows very little room for error between the pr professional and the journalists. It just makes everyone's lives so much easier which is important to any journalist, client or pr professional.
Honestly if I were given an AP style quiz today, I would be in rough shape. I've only had this guide for about week and since then I have only used it a few times. Yes, I know this is no excuse. However as I have been writing this I have become more acquainted with this guide. At first it is a bit overwhelming but eventually I can see it being very simple. So at the end of this semester I think I'll be ready to take any AP style quiz that a future interview may contain.
Tuesday, September 6, 2011
The PR Student
When I first started my academic career at UW- Whitewater I wanted to go to school for Advertising. I had learned a lot about the different methods and the art behind advertising throughout my high school career. This subject had always intrigued me. I just love the way advertisements make us think or look at something differently without us actually realizing it. I find it Amazing I guess. I have always been very interested in how the human body works and helping others with their medical issues as well. A family accident a few years ago had caused me to really consider PT. Since seeing the life changing abilities that Physical Therapists possess I have been intrigued. I would like to someday be able to make that difference in someone's life. I think PR fits in perfectly between the two. In becoming a PR professional i will have the best of both worlds. I will be able to spread my message to different types of people using different and creative methods while being able to help others. I could work for a nonprofit org or any company in the medical industry. Either way i would be able to at the least make small strides in the right direction for the benefit of others.Which ever direction I decide to pursue I know I will be happy.
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